In order to get your Criteo Reseller Program campaign up and running, you will need to provide us with:
- A dedicated Product Feed (or Product catalog)
- Each product in the feed should be linked to its merchant/partner, thanks to a new column in the “merchant/partner” feed
- A budget for a merchant/partner
- A bid (CPC) for a merchant/partner
As soon as you provide us with your Product Feed, our teams will validate it to avoid any issues when your campaign is up and running, and then set you up for the Criteo Reseller Program.
Your Criteo contact will inform you when the campaign is created. The last step is on your side: Send us your merchants/partners’ bids and budgets, and then your campaign is up and running!