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Am I able to create my own reports and customize the various metrics and dimensions?

Yes. To create your own report select the “Create New Report” option under the “Campaign Overview” drop down menu.

You are now able to name your report and select the various metrics and dimensions. The options for formulating your report include:

  • Accessibility – Turn metrics and dimensions On/Off based on whether you want to use them or not;
  • Graph Metrics - Select the metrics you would like to show in your graph. You may delete or add up to 6 metrics. You can also customize the order by simply dragging and dropping them to match your preferences;
  • Table Dimensions – Select your primary and secondary dimensions. You can select one dimension for each level from: advertiser, campaign, day, week, month and year.
  • Table Metrics – Select the metrics you wish to see under your table or add more by selecting “add metrics”. You may also customize the order by simply dragging and dropping them to match your preferences.

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